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Monday, June 11, 2007

Beloit Newspaper OK With Community Fourth

The Beloit Daily News is now looking towards the business community, even including watering holes to pitch in for a fireworks display on Independence Day.
Beloiters Appreciate Their Fourth Excerpt:
Many have noted that our neighbors in Janesville came close to not having the cash needed for a fireworks show in their town. Just when those in charge were about to call off the fireworks in Traxler Park, the community's tavern league stepped up with the needed funds.

FAR BE IT FROM US to drop any hints. But doesn't Beloit have a few watering holes? The Janesville group reaped some good PR...something such businesses can always use. Again, maybe we should drop a hint here.
The Janesville group got some good PR……but not without paying a price first at the hands of the town’s newspaper.

After the Gazette derided the Janesville tavern group as godless, familyless opportunists linking up with the Jaycees for the Traxler Park event, they went on the next day with a national article about pornography. And on the next day, Tuesday, the Gazette then prints a local survey about underage drinking. Coincidence? Possibly. Finally on Sunday they editorialized again about high school teen drinking. What does this have to do with the Jaycees Fourth of July celebration? ABSOLUTELY NOTHING, but if the Gazette editors were looking for evidence to support their mean-spirited perspective of certain local businesses, they found it and what better timing. But remember, they claim to not have an "agenda."

I'm assuming by dropping a hint, the Beloit Daily News won't use their newspaper as a bully pulpit against the taverns in their area. I could be wrong, but they seem to take a more wholistic approach to engaging business owners, at least in this editorial. But before I’d donate to the cause I’d have to ask the newspaper - Are you going to run public service messages and other articles timed to support your machinations against me and attempt to bring me down a notch or two in the public eye OR are you going to support my efforts to raise money for a fireworks display on the Fourth Of July?

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